Posts Tagged Street

Daily News: Using SMS for Loyalty, Make Location Data Actionable, Google Updates Street View

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Placed entices users to share location with frequent flyer miles (August 19, 2016) Marketing Land: “Company provides a clear value exchange to consumers for their location data.” Consumers Prefer SMS… LSA Insider

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Street Culture: Promoboxx Links Incentives to Achievements

CEO Ben Carcio said that it dawned on him one day that his employees would probably enjoy the perks of the job more if they were linked to company goals. One of the most recent incentives that the Promoboxx team earned was half day Fridays for the summer after hitting a revenue goal during the […]

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Street Fight Daily: Uber Phasing Out Surge in Favor of Upfront Pricing, Apple’s Reply to Echo

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Switches Out Surge for Price Transparency… Why We Might Not See An Echo-Like Device From Apple… Google Takes Steps to ‘Democratize Programmatic’ for Buyers… … Street Fight

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Street Culture: G/O Digital Building Community via Nerf Wars

The right way to build a company culture: it’s different for every company, every leadership team, and every squad of employees. CEO Tim Fagan says that when G/O spun off from TEGNA, the strategy to build culture was intentionally developed with just three short, simple values: accountability, quality, and urgency. … Street Fight

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Street Fight Daily: Uber Launches Advance Scheduling, Verizon-Yahoo Plot Thickens

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Begins Letting Passengers Schedule Rides Up to 30 Days in Advance… Verizon Might Have to Pay for More Pieces of Yahoo Than It Wants… Attention Facebook and Google: Apple is Selling Mobile App Ads Now, Too… … Street Fight

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Street Culture: Birdzi Finds ‘Liberation’ in Lack of Corporate Hierarchy

“What happens a lot of times in corporations is you find that decisions are made that can’t be questioned,” says CEO Shekar Ramen. “We don’t have any of that and we want to maintain the flat nature of our company as much as possible.” … Street Fight

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Street Fight Daily: Facebook Starts Selling Off-Site Ads, Snapchat Scores $1.8 Billion

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Starts Selling Off-Site Ads Targeting Non-Users Too… Snapchat Raises $ 1.8 Billion In New Funding Round… The Future of Voice-Related SEO for Local Business… … Street Fight

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Street Culture: Glympse Builds an Open Community to Empower Staff

The company has relied heavily on employees to be efficient outside of their comfort zones. Co-founder and CEO Bryan Trussel said that he hopes Glympse is a fun and challenging place to work, and he believes empowering employees is one way to make sure that happens. … Street Fight

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Street Fight Daily: Google to Introduce Echo Rival, Amazon to Open More Stores

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google To Introduce its Voice-Activated Home Device… Amazon To Open More Brick-and-Mortar Stores, Beef Up Prime Services… ClipCall Uses Mobile and Video to Help Consumers Connect with Home Service Providers… … Street Fight

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Street Fight Daily: Google’s Mobile Update, Facebook’s Influence on the News

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google’s Mobile-Friendly Algorithm Boost Has Rolled Out… Facebook and the News: Trends, Filter Bubbles and Algorithmic Bias… … Street Fight

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