Posts Tagged State

Daily News: Alignable’s 2018 SMB Trust Index, State of Hyperlocal, Challenges of Mobile Measurement

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Factual Literally Mapping the Consumer Path-to-Purchase (February 1, 2018) LSA Insider: “Location intelligence company Factual announced the release of two products this morning: Geopulse Insights and … LSA Insider

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State of Hyperlocal 2018: Very Early Returns From Street Fight’s Annual Survey

It’s a truism in tech businesses that you should be just a little ahead of your customers, but not too far beyond their current focus. Street Fight’s third annual State of Hyperlocal survey aims to assist in that, as well as help companies prioritize their R&D and product marketing and development. … Street Fight

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Daily News: Disruption of the Disruptors, PBI’s Small Biz Partner Program and The State of Digital Out-of-Home

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Pitney Bowes Creates Small Business Partner Program to Accelerate Innovation and Enhance Client Values (September 12, 2017) BusinessWire: “Pitney Bowes Inc. (NYSE:PBI), a global technology company that… LSA Insider

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TODD SMITH: The state of local TV news continues to diminish – Mississippi Business Journal

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10 Realities Every Business Needs to Know About the State of Media in 2017 – GoLocalProv

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The Current State of Google Maps — Fake News, Fake Reviews

“It’s incredible to me that given all of Google’s focus on new local products that they are still getting some of the basics wrong,” Mike Blumenthal tells David Mihm. “People who rely on Google more and more to find local businesses need to know that the fundamental metric of the business quality, reviews, is fair […]

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Daily News: Interview with YP CEO, Google Store Visit Data in AdWords, State of Location-Based Marketing

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. YP CEO: Tech Companies Have Required ‘More of Our Clients Than We Need To’ (November 22, 2016) Street Fight: “The YP CEO talks about the first few months on the job, how he thinks…… […]

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State of Beacons: 8 Million Proximity Sensors Deployed Globally

The number of beacons and proximity sensors continues to grow quarter by quarter, and a number of interesting advertiser, venue and retailer use cases have emerged as well. Last week, Unacast CEO and Co-founder Thomas Walle and Greg Sterling gave a webinar presentation on “The State of Beacons and Proximity Marketing.” Greg set the st… LSA Insider

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Daily News: Q2 Fast Food Foot Traffic, State of Beacons (Webinar), Small Biz Marketing Story

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. The Battle Over Fast Food Foot Traffic: xAd Data Reveals Morning & Late Night Winners (August 4, 2016) LSA Insider: “Location data are increasingly revealing customer behaviors and how marketing ca… LSA Insider

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Daily News: State of SMB Marketing & Small Business Saturday, Digital Shoppers Seeing Well Targeted Ads

Here is today’s roundup of news related to location-based marketing, advertising, media, technology, local commerce and more: Small Business Saturday & the State of SMB Marketing (November 24, 2015) LSA Insider: “The initiative has helped drive the ‘support local’ mentality among consumers, but for the business owners, building local aw… LSA Insider

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