Posts Tagged Startup

Will ‘Moonlighting’ Startup Help Newspapers Regain Classified Revenue?

Three major local newspaper groups — McClatchy, Gannett and tronc — are partnering with Moonlighting to build a new, mobile-first base for their job classifieds, which were a big revenue source in the print era but have been devastated by new-generation digital sites…. Street Fight

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Learning to Work on Your Startup Even While Executing on the Day-to-Day

“Some of the best companies you couldn’t define their market size on day one,” says Foundry Group’s Brad Feld. “Nobody has any idea what their market sizes are. Others a lot of times you think the market size is X and it’s either an order of magnitude bigger or smaller. “… Street Fight

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Brad Feld: Startup Founders Should Focus on Defining ‘Cultural Norms’

The Foundry Group and TechStars co-founder has seen his share of startups. He is co-author of the book “Startup Opportunities: Know When to Quit Your Day Job,” which had its second edition released last month. Street Fight caught up with Feld recently to talk about some of the trickier issues in starting a company…. Street […]

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Why TGI Fridays Is Thinking About Marketing Like a Startup

While marketers always try to understand trending topics among customers, for a national restaurant chain it also means finding ways to listen and react quickly at the local level. Sherif Mityas, who will speak at next month’s Street Fight Summit, says his company is working to connect more personally with the chain’s customers…. Street Fight

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Daily News: uberall & Yelp Partnership, Best Way to Reach Customers, Europe’s Startup Scene

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. uberall & Yelp Partner to Clean Up Listings in Europe & U.S. (April 24, 2017) LSA Insider: “The Yelp partnership will help uberall enter the U.S. market in a meaningful way.” When Breaking Go… […]

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Street Culture: How Some of the Most Successful Startup Leaders Motivate Their Teams

New tech startups might not have a formula to create culture, but many leaders consider culture an important component for success. Though every company is different, some trends emerge: leaders must be transparent, they must hire for fit, and they must give employees a way to feel that they partially own the company…. Street Fight

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Street Culture: inMarket Retains a ‘Startup Mentality’ as It Scales Up

“Startup culture doesn’t just mean a stocked kitchen with burritos in the freezer and tons of snacks in the kitchen, or jeans in the office,” says the company’s communications VP Dave Heinzinger. “It means everyone has the ability, from the CEO on down, to roll up their sleeves and really go to work on whatever […]

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Street Culture: Year-Old JumpCrew Builds for Scale, Eschews ‘Startup Culture’

“There has to be a process around the strategy to support the goals of others,” says founder David Pachter. “The people driving innovation are the ones on the front lines, working with clients and products. That groundswell of direction and changes, they don’t happen if you don’t have open channels of communication.”… Street Fight

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Local Onliner Bookshelf: Disrupted: My Misadventures in the Start-up Bubble

I had mixed feelings when I first heard about Dan Lyons’ new book, Disrupted: My Misadventure in the Start-Up Bubble. The book focuses on Lyons’s short, 1 ½ year tenure as a content person at HubSpot, the much admired SaaS (Software as a Service) company for SMB Inbound Marketing that successfully IPO’d in 2014. Lyons […]

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InboundTO 33 Recap: Startup Success Stories

InboundTO #33: Startup Success Stories was a night packed full of insight as some of Toronto’s finest entrepreneurs shared their experiences on transforming ideas into reality—and how marketing played a part in their success. Themes that stood out included: The importance of putting your customer at the centre of every decision you make … Blog – Powered by […]

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