Posts Tagged Social

With SOCi Partnership, DexYP Brings Enterprise Social Media Management to SMBs

In a move that could have ripple effects across the local marketing community, DexYP is partnering with the social media management vendor SOCi to bring enterprise social media management to the small and mid-size business market…. Street Fight

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Report: Social Attracting Most Widespread Investment from Advertisers, Topping Search

Move aside, Google. According to the results of a new survey, released by the advertising management firm Marin Software just this morning, nine-in-10 advertising professionals are investing in social media in 2018, beating the next most popular channel—YouTube/Google Display—by more than 10 percentage points…. Street Fight

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Drive Your Way to Social Media Success: Tips for Automotive Marketers

Drive Your Way to Social Media Success: Tips for Automotive Marketers
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Research Highlights Shifting Social Media Dynamics for Brands

Rachael Samuels, social media manager at Sprout Social, hopes that brand marketers who look at the research come away with a greater understanding that social cannot be approached with a one-size-fits-all mentality, and what works for one industry, or even one brand, may not work for another…. Street Fight

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Summer’s Approaching! 4 Tips to Amp Up Your Social Media Strategy

Summer’s Approaching! 4 Tips to Amp Up Your Social Media Strategy

… ReachLocal Blog

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How to Use Customer Feedback on Social Media to Improve Your Business

How to Use Customer Feedback on Social Media to Improve Your Business
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Weekly News: Voice Assistants & Local Search, Social Analytics Data, State of Hyperlocal

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary How Voice Assistants Are Changing Local Search (April 12, 2018) LSA Insider: “The rise in voice search correlates with the increased number of digital assist… LSA Insider

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Daily News: Google’s Mobile-First Index Arrives, SMBs ‘DIT’ Websites, Social Commerce Is Here

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Google’s ‘Mobile-First Index’ Est Arrivé! (March 26, 2018) LSA Insider: “Google is saying that there will continue to be a single index; however mobile content will ultimately be favored and be … LSA Insider

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SMB Sales: Go With SEO For the Margins, Social Media for The Easy Pickup, Websites for The Platform

If you are selling services to SMBs, you’ll want to provide SEO for the margins, social media for the easy pick up (and high margins) and Websites for the platform they enable. Those are the key findings from analysis comparing digital marketing features for SMBs conducted by Boostability, a white label digital marketing services provider […]

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Daily News: SEO Strategies for Voice Search, Social Media Spending, Building Local Engagement with SEO

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Survey Finds Few Consumers Using Voice-Assisted Devices to Browse, Make Purchases (March 22, 2018) Street Fight: “In surveying more than 4,000 global consumers, Episerver found that although nearly 40%… LSA Insider

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