Posts Tagged Social

Daily News: Digital and Voice Experiences, The Rise of Visual Search, E-Commerce & Social

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. 6 Ways Marketers Are Personalizing Digital and Voice Experiences to Drive Revenue (July 26, 2018) LSA Insider: “According to Salesforce’s 2018 report, 56% of B2C customers said a tailored experience … LSA Insider

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3 Tips to Step Up Your Social Media Game

3 Tips to Step Up Your Social Media Game

There are countless blogs about tips… ReachLocal Blog

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Survey: Social Advertisers Missing Critical Components in Data Ownership

Unified’s report found significant confusion on the topic of social advertising data ownership, with most marketers not knowing what happens to their data if they switch agencies or whether there is a way to independently verify the information in their wrap-up reports…. Street Fight

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With SOCi Partnership, DexYP Brings Enterprise Social Media Management to SMBs

In a move that could have ripple effects across the local marketing community, DexYP is partnering with the social media management vendor SOCi to bring enterprise social media management to the small and mid-size business market…. Street Fight

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Report: Social Attracting Most Widespread Investment from Advertisers, Topping Search

Move aside, Google. According to the results of a new survey, released by the advertising management firm Marin Software just this morning, nine-in-10 advertising professionals are investing in social media in 2018, beating the next most popular channel—YouTube/Google Display—by more than 10 percentage points…. Street Fight

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Drive Your Way to Social Media Success: Tips for Automotive Marketers

Drive Your Way to Social Media Success: Tips for Automotive Marketers
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Research Highlights Shifting Social Media Dynamics for Brands

Rachael Samuels, social media manager at Sprout Social, hopes that brand marketers who look at the research come away with a greater understanding that social cannot be approached with a one-size-fits-all mentality, and what works for one industry, or even one brand, may not work for another…. Street Fight

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Summer’s Approaching! 4 Tips to Amp Up Your Social Media Strategy

Summer’s Approaching! 4 Tips to Amp Up Your Social Media Strategy

… ReachLocal Blog

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How to Use Customer Feedback on Social Media to Improve Your Business

How to Use Customer Feedback on Social Media to Improve Your Business
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Weekly News: Voice Assistants & Local Search, Social Analytics Data, State of Hyperlocal

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary How Voice Assistants Are Changing Local Search (April 12, 2018) LSA Insider: “The rise in voice search correlates with the increased number of digital assist… LSA Insider

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