Posts Tagged Services

Investors Refocus on Delivery Services: A Big Cog for Local E Commerce?

Interest in delivery services is heating up, as investors are looking at them to not only fulfill food orders, but boost business via convenience, impulse buys and …

Read more

Daily News: Amazon Marketing Services, Google Assistant’s Duplex, Marketers & Mobile Users

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Report: 52% of millennials want retailers to mirror their values (June 15, 2018) Marketing Land: “The big takeaway from a new report by Euclid is that retail success strongly flows from brand perceptio… LSA […]

Read more

As Grocery Shopping Evolves, Supermarkets Partner with Meal Kit Services

By offering meal kit services within their stores, brick-and-mortar chains are disrupting the traditional supermarket model and giving themselves a better chance at competing with giants like Amazon…. Street Fight

Read more

The Bifurcation of the Local SEO Services Market

“The changing nature of search and the increasing localization are making “traditional SEO” harder, more expensive, and less productive of ROI, and that should lead every agency to assess what they are delivering and to whom,” Mike Blumenthal tells David Mihm in their latest biweekly column…. Street Fight

Read more

Daily News: Star-Review Improvement & Leads, Advancing Voice Services, Google’s Direct Answers

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. A 1.5 Star-Review Improvement Equals 13K More Leads in Study (April 18, 2018) LSA Insider: “Reviews used to be a “nice to have.” But that was years ago when people assumed they only applied…… […]

Read more

Truffl Revamps Pink Dot’s Services and Brand to Court Social-Native Consumers

“Creating a share-worthy experience is really important — something that can live online even if it’s offline and turn customers into advocates,” says Truffl founder Raphael Farasat about how legacy brands can compete in the golden age of tech startups and social media…. Street Fight

Read more

At Cloud Summit, a Focus on the Transition to SaaS Services (EXCERPT FROM STREET FIGHT)

At last week’s SMB Cloud Adoption Summit held by The Local Search Association in San Francisco, roughly 100 attendees gathered to discuss the transition of their services for SMBs from advertising-oriented sales to the new breed of SaaS based solutions (or “Cloud Applications.”). Key topics for the gathered group include the size of the SaaS […]

Read more

#CloudSummit: Cisco Explains How to Sell & Market SMB Cloud Services

Kicking off the LSA’s first SMB Cloud Summit, Jen Allen, who is the Go To Market Lead for the SMB Segment at Cisco, discussed the insights and findings from her research at Cisco on how to sell and market cloud-managed services to small businesses. The Evolving SMB Market SMB is a large segment that Jenn…… […]

Read more

How Far Can Google Local Services Expand?

Regardless of what Google thinks is in the best interest of the searcher, the company has “no choice but to accelerate their monetization in Local to keep their revenues growing at a healthy clip and Wall Street happy,” David mihm tells Mike Blumenthal in their biweekly column…. Street Fight

Read more
Page 1 of 1012345...10...Last »