Posts Tagged search

Daily News: B2B Buying Patterns, Holiday Retail Wins, Paid Search Growth, Tech-Powered Purchasing

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Survey: 70% of B2B Buyers Still Want to Talk to Live Sales Reps (November 13, 2018) LSA Insider: “Many companies over the last decade have shed sales reps, especially “feet on the street” in…… […]

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Groceryshop: Voice Search Adding Impulse Buys, More Sales

The impact of voice search and commerce on shopping is being sorted out. Today, few consumers are using voice search like Alexa, Google Home and Cortana for …

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Prepare Your Paid Search Strategy for the Holiday Season

Prepare Your Paid Search Strategy for the Holiday Season
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Weekly News: Rep. Management Evolution, Local Search Growth, Google Assistant Calling SMBs

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Q&A with Mike Blumenthal about GatherUp and the State of Reviews (October 28, 2018) LSA Insider: The review management company co-founded by Mike Blumenth… LSA Insider

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Daily News: Q&A with David Mihm, Personalization Campaigns, Visual Search for Ecommerce

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Q&A with David Mihm on Why He’s Joining ThriveHive (October 23, 2018) LSA Insider: “Earlier today ThriveHive and David Mihm announced that he would become the new VP of product strategy for the c… […]

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SearchCap: Bing Search Ads with LinkedIn data, Google cache bug resolved & cross channel attribution – Search Engine Land

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Street Fight Daily: GMB Insights Adds Branded Search Reporting; 2/3 Big Businesses Invest in Local Media

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Google My Business Insights Adds Branded Search Reporting… New Hires at S4M, Uberall, Tremor Video… BIA: Two-Thirds of Businesses with 500+ Employees Invest in Local Media Ad Platforms……. Street Fight

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Daily News: Search Advertising & Marketing, Video Advertising Bureau, Mobile Ad Spending

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. How AI Can Help CPGs Meet Millennial and Gen-Z Expectations (October 16, 2018) Street Fight: “Collectively, millennials and Gen Z are the largest generational group in the US labor force. And as both s… […]

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Study: Search & Social Predicted to Drive 67% of Global Ad Growth by 2020

Digital advertising channels continue to dominate the global ad market. In 2017, for the first time ever, global digital ad spend surpassed TV advertising. In terms of the market as a whole, a recent forecast expects a global ad marketing expansion of 4.5% this year and 4.2% in each of the next two years. And…… […]

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Street Fight Daily: GDPR Challenges Smaller Ad Tech Firms; More Detailed Sitelinks in Google Search?

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… GDPR Has Cut Down Ad Trackers in Europe but Helped Google… The Rise of the Micro-Influencer and How Brands Can Deploy Them… New Format for Google Sitelinks Shows More Site Content in SERP…… Street Fight

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