Posts Tagged Reach

Mobile Advertising: 3 Tips to Directly Reach Customers

Mobile Advertising: 3 Tips to Directly Reach Customers

Did you know that Amer… ReachLocal Blog

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Daily News: Helping SMBs Reach New Markets, Acquisio & RBC Partner, The Rise of “SMB OS”

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. 5 Ways to Break the Barriers of Hyperlocal & Reach New Markets (July 25, 2017) LSA Insider: “Here are five ways you can help businesses expand their markets and reach more potential customers.” A… […]

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5 Ways to Break the Barriers of Hyperlocal & Reach New Markets

Hyperlocal—it’s become a buzzword in today’s marketing, and it’s easy to see why. The number of “near me” searches grew more than 130% from 2014 to 2015 (and still climbing), indicating that consumers are more interested in finding the goods and services they need as close to their location as possible. Search is adjusting to…… […]

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Cutting Through the Crowds at Festivals: How Brands Can Reach Summer Groupies

When fans use their mobile phones to travel to or around a festival, or when contacting their friends on-site, they’re giving brands valuable information about where they are and what they like. And if advertisers know how to capitalize on this data, they’ll be able to identify and reach their ideal audiences…. Street Fight

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Foursquare Extends Industry Reach With New Reddit Partnership

Foursquare is announcing a new partnership with Reddit this morning, as the location technology firm looks to expand its reach within the social technology space. With Foursquare on board, Reddit users will now have the option of adding their real-time location to any mobile post…. Street Fight

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‘Deep Audience’: Reach, the Location-Rich Media-Mix, and the Whole Marketing Picture

TV and other legacy platforms are evolving to become more precise. These forces reflect brands’ desire to reach the people they’ve identified as most amenable to their products, and they reflect the desire to do so with messaging that is deeply relevant to consumers’ lifestyles and interests…. Street Fight

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BIA/Kelsey Estimates Local Ad Spending In California To Reach $18.5B In 2017 – MediaPost Communications

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Daily News: uberall & Yelp Partnership, Best Way to Reach Customers, Europe’s Startup Scene

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. uberall & Yelp Partner to Clean Up Listings in Europe & U.S. (April 24, 2017) LSA Insider: “The Yelp partnership will help uberall enter the U.S. market in a meaningful way.” When Breaking Go… […]

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TAPinto’s 60 Franchises Launch Mobile App to Reach Young Users More Directly

Hyperlocal news network TAPinto has launched a mobile app to give users a platform that’s free of Facebook’s filters and is the preferred choice of younger readers. While many local newspapers and TV broadcasters offer apps, few independent news “pure-plays” like TAPinto have done so…. Street Fight

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Placed and Captivate Partner to Measure the Reach of Digital Elevator Ads

Digital media company Captivate announced today that it is teaming up with location analytics firm Placed to measure when consumers visit in-store locations after seeing digital ads in elevators. Consumers exposed to Captivate’s digital screens are cross-referenced with Placed’s app users to offer a new location visit measurement KPI…. Street Fight

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