Posts Tagged Poised

Daily News: SMBs Get 17 Sales Calls Per Month, Power of Data for Local Sales, MapQuest Poised for Resurgence

Here is today’s roundup of news related to location-based marketing, advertising, media, technology, sales, local commerce and more: SMBs Get 17 Sales Calls a Month, Answer Less Than 6 (September 23, 2015) LSA Insider: “SMBs feel bombarded by sales inquiries. According to a 2015 survey by Borrell Associates, SMBs in the US receive 17 sales…… […]

Read more

Local Retail Poised for Digital Expansion

Retail SMBs are more poised than their counterparts in other verticals to adopt sophisticated digital advertising and marketing. This is clearly shown by BIA/Kelsey’s?Local Commerce Monitor ??(Wave 18) survey of small businesses. Retail SMBs are already highly oriented to digital media, with plans to spend 43 percent of their total ad budget… BIA/Kelsey – Local […]

Read more

HomeAdvisor’s Chris Terrill: Poised for Growth, New Services

Almost two years ago, IAC was in a tough situation. It had a leading services referral business in ServiceMagic, whose main rival was Angie?s List, the paid subscription service. But the service wasn?t growing; had relatively low brand awareness; and seemed to be in danger of getting bypassed by a new crop of social …… […]

Read more

New Report Says Radio Digital Sales Poised To Grow 22% This Year – All Access Music Group

Read more

New Report Says Radio Digital Sales Poised To Grow 22% This Year – All Access Music Group

Read more

Comcast Poised to Acquire Time Warner Cable

  Yesterday’s announcement of Comcast/NBCU buying Time Warner Cable was a monumental announcement as it consolidates more of the cable portion of the Multiple Video Programming Delivery services (MVPDs) that includes mostly cable and satellite delivery services. Instead of Charter moving up the list of cable MSOs, Comcast will now be cl… BIA/Kelsey – Local […]

Read more

Brand Advertisers Poised to Waste Millions on the Super Bowl

Recent survey data argue more people are interested in Super Bowl ads than the game itself. According to survey findings from Venables Bell & Partners, 78% of US adults “look forward to Super Bowl commercials more than the game.” Basically the same general revelation came out of another survey from Chicago-based Lab42. There, onl… ScreenwerkScreenwerk

Read more

BIA/Kelsey Report Shows SMB Poised to Adopt Business Marketing Services

BIA/Kelsey recently published a report on the use of various business marketing services by SMBs. LCM is BIA/Kelsey?s long-running study of how U.S. small business advertisers are evolving their advertising and marketing practices. This ?Spotlight? reports focuses on the use of an array of marketing services, including: analytics, CRM, email, onlin… Local Media Watch – […]

Read more