Posts Tagged Media

Irving-based Nexstar to capitalize on political ad spending in Tribune Media deal – Dallas News (blog)

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Weekly News: Digital & Offline Media Mix, SMB’s Social Media Investments, Echo Dot’s Big Black Friday

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Other than Amazon, E-Commerce Winners All Traditional Retailers (November 28, 2018) LSA Insider: “Early on many traditional retail organizations set up their… LSA Insider

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Study: 45% of Advertisers Not Confident in Digital & Offline Media Mix

Digital media captures over half of all media time spent, and the other half of the time is mostly spent watching TV. Digital’s increasing share of time spent has mostly been at the expense of other traditional outlets like newspapers, magazines, radio, etc. However, even with such a large share still watching traditional TV, many…… […]

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The Facebook candidate: Beto O’Rourke’s social media savvy fuels long-shot Ted Cruz challenge – 13newsnow.com WVEC

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The Facebook candidate: Beto O’Rourke’s social media savvy fuels long-shot Ted Cruz challenge – WGRZ.com

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Street Fight Daily: GMB Insights Adds Branded Search Reporting; 2/3 Big Businesses Invest in Local Media

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Google My Business Insights Adds Branded Search Reporting… New Hires at S4M, Uberall, Tremor Video… BIA: Two-Thirds of Businesses with 500+ Employees Invest in Local Media Ad Platforms……. Street Fight

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Daily News: Amazon’s Offline Retail, SMB Website Hacks, Internet Adoption & Social Media Usage

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. With Go and 4-Star, Amazon Accelerating Push into Offline Retail (October 1, 2018) LSA Insider: “Amazon opened its first cashier-free convenience store, AmazonGo, last year in Seattle. It now has three… LSA Insider

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Daily News: Pinterest’s ‘Shop the Look’ Pins, Purchases on Social Media, Voice Activation Usage

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Pinterest’s ‘Shop the Look’ Pins Now Available to SMBs (September 21, 2018) LSA Insider: “This free product-tagging tool allows businesses to tag Pins that feature products they want to sell, hel… LSA Insider

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3 Social Media Marketing Tips to Fall For

3 Social Media Marketing Tips to Fall For

Social media trends—bot… ReachLocal Blog

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Daily News: Amazon’s Ad Business, Google’s New AMP Model, Social Media & Shopping Behaviors

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: 82% of Marketers Believe Email is the Most Effective Content Marketing Channel (September 19, 2018) LSA Insider: “Despite its proficiency and success in helping marketers achieve a wide range of… LSA Insider

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