Posts Tagged Media

Axios Media Trends – Axios

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Daily News: The Promise of Location, Marketers’ Media Dollars and PlaceIQ Study on Integrated Marketing

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. The Promise of Location: A Better Customer Experience (September 14, 2017) LSA Insider: “One of LSA’s slogans is “The Promise of Local Marketing.” But what does that mean; what is that “promise… LSA Insider

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Daily News: About Review Rich Snippets, Fallacy of Micro-Moments, Customer Service on Social Media

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Review Rich Snippets: What They’re For & What They’re Not For (August 28, 2017) LSA Insider: “Review rich snippets are an excellent way to entice your clients’ website visitors to become new … LSA […]

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Openings and New Hires at Signpost, Vendasta, Spirited Media

Every two weeks, Geoff Michener covers some of the latest openings and new hires in this dynamic industry. This week’s edition includes moves and new openings at Rio SEO, CBS and RingPartner…. Street Fight

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10 Realities Every Business Needs to Know About the State of Media in 2017 – GoLocalProv

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Phone Book Publisher Dex Media Acquires YP Holdings To Create DexYP – MediaPost Communications

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Instagram Collaboration Is Making Social Media Work for Small Businesses

“All social media is a funnel,” says Chris Warren, owner of Marjory Warren Boutique in New York City. “You’re trying to get someone to buy something.” Warren connected with other local shops via Townsquared, hyperlocal networking platform for small businesses, and joined a sort of “Instagram collective” with other store owners…. Street Fight

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30A Takes Its Local Media Success Story 5,637 Miles to Moscow

Eight-year-old 30A is one of the top revenue producers among Internet news pure-plays – hitting $ 2.2 million last year and projected to reach $ 3 million in 2017. It attains numbers that elude some daily newspapers because its revenue streams include everything from a radio station to events to retail shops, as CEO Mike […]

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OwnLocal Acquires Wanderful Media, Building Out Local Data

OwnLocal, an Austin-based digital marketing platform that helps local media companies convert print, radio, and television ads into high-powered digital campaigns, has acquired Wanderful Media…. Street Fight

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Daily News: Facebook & Factual Partnership, Media Usage Growth Slows, Ad Tech vs. Advertising

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Facebook Expands Local Data Partnership with Factual — Why? (May 31, 2017) LSA Insider: “The scope of the relationship is global, covering “more than 100 million places across 52 countries.” Waze… LSA Insider

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