Posts Tagged Management

Weekly News: Rep. Management Evolution, Local Search Growth, Google Assistant Calling SMBs

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Q&A with Mike Blumenthal about GatherUp and the State of Reviews (October 28, 2018) LSA Insider: The review management company co-founded by Mike Blumenth… LSA Insider

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Uberall Partners With TripAdvisor for Multilocation Reputation Management

While it has become commonplace for hotels and restaurants to check their TripAdvisor ratings on a regular basis, the process breaks down as the size of the business grows, causing brands with hundreds of locations to struggle. The digital location marketing platform Uberall is trying to change that…. Street Fight

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Daily News: US Digital Media Time, Search Engine Ranking Signals, Data Quality Management

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Smartphones Now Capture Two-Thirds of US Digital Media Time (July 6, 2018) Marketing Charts: “People in the US spent more than twice as much time accessing the internet through smartphone applications … LSA Insider

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Local Listings Management: 4 Essential Things to Know

Local Listings Management: 4 Essential Things to Know

Marketing your busin… ReachLocal Blog

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With SOCi Partnership, DexYP Brings Enterprise Social Media Management to SMBs

In a move that could have ripple effects across the local marketing community, DexYP is partnering with the social media management vendor SOCi to bring enterprise social media management to the small and mid-size business market…. Street Fight

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The New Face of Reputation Management: Photos, UGC Rise in Prominence

Photos and other non-review UGC may soon become as important as reviews for reputation management. Certainly photos have that potential, providing as they do a visceral impact with which no text paragraph can compete…. Street Fight

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Daily News: Facebook News Feed Change, SMB SaaS, Online Reputation Management

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. What Does Facebook’s Major News Feed Change Mean for SMBs? (January 12, 2018) LSA Insider: “It’s going to de-prioritize commercial content (“public content”) from brands, businesses and media p… LSA Insider

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Phone Call Management 101: 5 Tips You Need to Know

Phone Call Management 101: 5 Tips You Need to Know

… ReachLocal Blog

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Yext Integrates Listings Management with iPad POS Vendor ShopKeep

ShopKeep, which is an iPad POS and payments platform has done an integration with Yext for data/listings management. ShopKeep says it has an installed base of 24,000 local merchants. From the release: ShopKeep will provide its customers with access to the Yext Knowledge Manager directly from the ShopKeep Back Office interface. Now, store owners an… LSA […]

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8 Local Presence Management Strategies to Attract More Nearby Customers

When shoppers search for nearby stores on-the-go, they count on Google to return the most relevant, accessible, and trustworthy results possible. Appearing in the local pack is marketing gold for local businesses that want to increase foot traffic – but scoring a spot in the top three search results doesn’t happen by accident. Today I…… […]

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