Posts Tagged Growth

Daily News: Brands & Influencer Marketing, Growth in Mobile, Tech Giants Partnership

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Survey Finds Most Brands Will Spend More On Influencer Marketing (July 20, 2018) MediaPost: “Multinational brands are planning to increase their spending on influencer marketing in the next 12 months, … LSA Insider

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Daily News: Google’s Speed Update, Tighter Data Rules, Amazon Drives Ecommerce Growth

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Brands More Skeptical of Facebook than SMBs in Wake of Controversies (July 3, 2018) Street Fight: “Although most multi-location brands say they’re not changing how they use Facebook for marketing, we… LSA Insider

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Daily News: Location Data Strategy, Smart Home Market Growth, The Future of TV Advertising

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Replay: Why Every Business Needs a Location Data Strategy (June 22, 2018) LSA Insider: “Data is key to smart decision-making, and not just about marketing and media. Location data has become a piece of… […]

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What NinthDecimal’s Growth Means for the Hyperlocal Marketing Industry

In an announcement that could be indicative of larger trends in the location-data space, the omnichannel marketing platform NinthDecimal recently announced its third consecutive year of more than 100% annual revenue growth…. Street Fight

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Street Culture: Invoca’s Lessons for Active, Engaged Growth

Based a mile from the beach in Santa Barbara, Invoca aims to maintain a culture in which employees know their ideas are important. The company sponsors softball games and ocean-side volleyball and boasts its own band…. Street Fight

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Daily News: Tesla’s In-Dash Maps, Google’s Mobile-First Index, Voice Shopping Growth

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Maps Have Become Boring, Will Tesla Shake Things Up? (March 5, 2018) LSA Insider: “Tesla claims to be releasing a new, updated version of its in-dash maps and navigation that is “light years ahead”… […]

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Daily News: Search Vs. Social Referral Traffic, Proxies and Location Data, Digital Video Industry Growth

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. B2C, B2B and CX: It’s Change or Else in the New Local Marketplace (February 23, 2018) LSA Insider: “Customer experience (CX) is a marketing buzzword, but it’s also a real thing. Often CMOs hype…… […]

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Daily News: Map Listings and Local Search, Monitoring Web Migrations, Organic Search Growth

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. 2018 Prediction: Map Listings Will Drive the Future of Local Search (February 12, 2018) LSA Insider: “As proximity continues to narrow and the use of mobile search on the go rapidly rises, optimized ma… […]

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Street Culture: A Culture of Growth at PacketZoom

“Introducing [new employees] to the culture has been very important; it’s important that the people we hire are growth-oriented,” PacketZoom co-founder Chetan Ahuja says. “We want them to already be useful to the business, but their main goal is to grow and to grow with the company. They’re much more valuable that way.”… Street Fight

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Daily News: SMB Opportunity for GoDaddy, Google Mobile Search Rankings, Search Ad Growth

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. On Target: Irana Wasti Details SMB Opportunity for GoDaddy (January 19, 2018) LSA Insider: “GoDaddy is addressing SMBs with tools designed to grow their businesses (presence and marketing tools) and ru… LSA Insider

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