Posts Tagged Gordon

Q&A with Gordon Borrell: ‘We’re at Midstream’ in Media’s Digital Transition

Gordon Borrell has been driven by a passion to track and position media’s digital transition throughout his career. We worked together in the early years of his consulting firm, Borrell Associates (2001-2004). He and his team have continued to build, sort and analyze key local data and and provide strategic help to many of the […]

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DexYP’s Gordon Henry at The B2SMB Summit: ‘Stop Being Amazon’d to Death’

Yellow Pages can shift into an even larger business that not only sells advertising, but provides complete marketing and administrative services, according to DexYP EVP and CMO Gordon Henry, who is set to speak at The B2SMB Summit, one of his first appearances since Dex merged with YP last winter to form a Yellow Pages […]

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Gordon Borrell On Why Facebook Is Killing It In Local Advertising – AdExchanger

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Gordon Borrell: How Radio Is Reinventing Itself, Again – All Access Music Group

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Gordon Borrell: Mobile – The New Path to Traditional Media

Gordon Borrell, CEO of Borrell Associates, is ranked in the top 2% among Gerson Lehrman Group’s 150,000 consultants worldwide and is quoted frequently in The Wall Street Journal, The New York Times, Ad Age, Forbes and other publications. He has appeared on CNN and other TV and radio programs discussing trends and forecasts for local […]

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ReachLocal CEO Zorik Gordon Talks ‘ClubLocal’

ReachLocal is moving boldly to find new ways to boost the business of its SMB customers. While the independent sales organization is still largely supported by the sale of advertising packages to its 32,500 active advertisers, it is now focused on commerce oriented services that not only help businesses get found by consumers, but also

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