Posts Tagged Google

Daily News: Amazon’s ‘Storefronts’, Google Search & Personalization, TripAdvisor’s Redesign

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Amazon Launches ‘Storefronts,’ a New SMB Seller Destination (September 17, 2018) LSA Insider: “Half of everything sold on Amazon comes from SMBs, according to the company. In that context, Amazon i… LSA Insider

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LBMA Podcast: McDonald’s, Google Sued, Telnav & Sionic Mobile

Featured on this week’s Location-Based Marketing Association podcast: Telnav + Sionic Mobile, Telestra, Keyo’s pay by palm, McDonald’s, Dove’s AR cover campaign, Google sued. Special guest: Robert Radek, GEON Network…. Street Fight

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Street Fight Daily: Google Bought MasterCard Data for Attribution, Free Coffee for Consumer Data?

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Google and MasterCard Cut a Secret Ad Deal to Establish Attribution… Why Publishers Are Transitioning to Affiliate Marketing… Possibly Foreshadowing Retail Trend to Come, a Shop Exchanges ‘Free’ Coffee for Data…… Street Fight

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Google tracks users who turn off location history – BBC News

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Daily News: Consumer Shopping Behaviors, Google Posts in Local Packs, Smart Speaker Market

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Google Tries To Clarify How It Tracks Location When Setting Is Off (August 17, 2018) MediaPost: “A revised Google Account help page updated on Thursday tries to clarify how Google tracks mobile phones … […]

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Google tracks users who turn off location history – BBC News – BBC News

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Daily News: Digital Ad Performance, Marketers & Mobile Opportunities, Google Expands Featured Snippets

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: What 8.5B Impressions, 93M Clicks Say about Digital Ad Performance (August 16, 2018) LSA Insider: “A new digital advertising benchmark study from AdStage analyzed 8.5 billion impressions and 93 … LSA Insider

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Daily News: Amazon & DIY E-commerce for SMBs, Google Ads Interface, Marketers & Voice

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Amazon: The Path to DIY E-commerce for SMBs (August 6, 2018) LSA Insider: “According to Amazon’s “Small Business Impact Report” from May this year, half of all items purchased on Amazon come from… LSA […]

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Street Fight Daily: Square Opens Its Platform to Developers, Google Pursues the Gamification Route

TODAY IN LOCAL & DIGITAL MARKETING… Square Announces SDK, Opening Its Platform Directly to Developers for First Time… Google Hooks Up With Unity to Entice Advertisers with Game Supply… After Downgrading Publishers, Facebook Explores New Ways to Boost Them…… Street Fight

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Daily News: Google Maps ‘Match’ Feature, Location Targeting, Consumers & Voice Activation

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Google Maps for iOS Using Machine Learning to Recommend Restaurants (August 1, 2018) LSA Insider: “Yesterday, Google announced an update to Maps on iOS that will make it much easier for users to find….. […]

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