Posts Tagged Facebook’s

Daily News: USA Today Network’s LOCALiQ, Facebook’s New Ad Features, Adobe’s Voice Survey

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. USA Today Network Launches SMB Marketing Service LOCALiQ (September 11, 2018) LSA Insider: “Yesterday, Gannett’s USA TODAY NETWORK announced the release of their new marketing service for small busin… LSA Insider

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Daily News: Facebook’s Location-Based Marketing Tools, Mobile Sales, Brick & Mortar Retail

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Replay: How Brands Win in Facebook’s New Local-First World (August 24, 2018) LSA Insider: “Multi-location brands are missing a major opportunity if they aren’t fully utilizing local Pages for each … LSA Insider

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Replay: How Brands Win in Facebook’s New Local-First World

Multi-location brands are missing a major opportunity if they aren’t fully utilizing local Pages for each of their stores, restaurants or business locations. Data show brands will see more engagement and organic reach with a local strategy than with a single, corporate account. But the two strategies are complementary. During a recent webinar, … LSA Insider

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Daily News: Kohls & Amazon Partnership, Location Data, Facebook’s Content Review Policy

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Location Data: Kohl’s Store Visits Benefit from Amazon Partnership (August 8, 2018) LSA Insider: “Location data is extremely useful for business intelligence, decision-making, competitive analysis, p… LSA Insider

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Weekly News: Location Intelligence, Purpose-Driven Marketing, Facebook’s ‘Keep it Local’ Campaign

Here is this week’s roundup of the top news items related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Insight & Commentary Location Intelligence: What is it and Why is it Important for Your Clients’ Businesses? (July 19, 2018) LSA Insider: “Location intelligence tells you more … LSA Insider

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Daily News: The Retail Apocalypse, Facebook’s Video Marketing Tool, Google Ads Automated Tools

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Study: 62% Will Visit a Store 2 or More Times Before Making a $ 250 – $ 750 Purchase (July 5, 2018) LSA Insider: “According to a recent Blis survey of 2,000 consumers, 62% […]

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Daily News: Facebook’s Custom Audience Targeting, Shopper’s Frustrations, Bing Ads App Update

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Facebook to Require Advertiser Transparency with Custom Audience Targeting (June 25, 2018) LSA Insider: “With Facebook at the center of the data privacy discussion, the company is starting to release n… LSA Insider

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Facebook’s Perennial ‘Potential’ in Local

“In Facebook’s pivot to focusing on person-to-person communications and its strong emphasis on messaging, is there an implicit concession that the company will not make Facebook itself the center of its local effort?” Mike Blumenthal asks in this week’s biweekly column with David Mihm…. Street Fight

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Facebook’s API restrictions risk turning it into an ‘unaccountable black box’ – Indivigital

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LBMA Podcast: Life360 buys PathSense, Facebook’s AR camera

On the show: MyPark app, Josera campaing, Phoenix Contract + Favendo, eBay’s new AR tool, Shazam teams up with Glenlivet…. Street Fight

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