Posts Tagged Facebook

Facebook Local: The Launch We’ve All Been Waiting For?

Last week’s rebranding of its Events app as Facebook Local could be Facebook’s long-awaited foray into serious competition with the Googles and Yelps of the world for market share in local search. Meanwhile, another Facebook local product, Marketplace, has proved to be a sleeping giant. … Street Fight

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Deep Dive Into Facebook Finds Dim Revenue Hopes for News Sites

Grzegorz Piechota, a digital strategist for news media companies worldwide, talked with Street Fight recently about his research into Facebook for WAN-IFRA and what his findings may augur for publishers in their quest for more revenue from the platforms, especially at the local level…. Street Fight

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Facebook Relaunches Its Events App As ‘Facebook Local’ — Finally

Facebook has retooled and relaunched what was previously a stand-alone Events app and dubbed it “Facebook Local.” Finally; I’ve been waiting for this for about seven or eight years. Out of the gate there are perfunctory comparisons being made by some to Foursquare and Yelp. It’s no “Yelp killer” at this point, … LSA Insider

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How to Use Facebook Ads for Small Business Saturday

How to Use Facebook Ads for Small Business Saturday
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Street Fight Daily: Facebook Unveils Tools for Brand Marketing, How the Best Brands Do Mobile

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Two New Facebook Tools Will Help Brands Craft Ads for Every Environment… What Sets the Best Brands in Mobile Apart from the Pack… Understanding Amazon as an Advertising Platform…… Street Fight

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How Russia’s election meddling could spell the end of an era for Facebook, Google and Twitter – The Independent

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Local Media Consortium Not About to Retreat From Its Google and Facebook Ties

Questions are being raised about whether news publishers should keep expanding their relationships with Google and Facebook, and even whether they should pull out altogether. But you don’t hear that talk from the Local Media Consortium, which represents more than 70 newspaper, broadcasting and other local media companies…. Street Fight

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How to Make Videos for Facebook Ads

How to Make Videos for Facebook Ads

If you’re noticing more Facebook video… ReachLocal Blog

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Daily News: SMB Cloud Adoption Infographic, If Facebook Gets Serious About Local, Shades of In-Housing

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Infographic: 63% of SMBs Have Adopted a Cloud-Based Service (October 4, 2017) LSA Insider: “SaaS companies are transforming how SMBs manage HR, payroll, marketing, finances, supply chain, customer enga… LSA Insider

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What Happens If Facebook Gets Serious About Local?

What Google is to search, Facebook is to social. Those same local business owners know that, when it comes to social marketing, a good portion of their success depends on what they and their customers do on Facebook. So if Facebook gets serious about local, could that change the local landscape? What would it look […]

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