Posts Tagged Devices

Amazon ‘Internal Figures’ Show 50M Echo Devices Sold to Date

In an article arguing that voice-commerce is not happening, The Information (subscription required) says “about 50 million” Alexa devices have sold to date. The publication’s sources reportedly have seen “internal figures” from Amazon. While the bulk of the article is devoted to debunking the hype around voice shopp… LSA Insider

Read more

Are There Already 56M Amazon Alexa, Google Home Devices in the US?

After a bunch of initial “voice search” hype, industry insiders now debate whether voice search and smart speakers will have a major impact on the market. Case in point: as I was preparing for my Yext Onward panel discussion on local SEO this coming week, all the speakers on the session expressed considerable skepticism (to my surpri… LSA […]

Read more

Daily News: Apple’s New HomePod, Snapchat Buys Placed, Value of Knowing Customers Across Devices

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. What Apple’s New HomePod Smart Speaker Changes and What It Doesn’t (June 6, 2017) LSA Insider: “Apple made the widely expected announcement of a competitor to Amazon Echo and Google Home: HomePod a… LSA […]

Read more

GoDaddy: Mobile Devices, Connected Home, SSL & Bots Will Gain in 2017

At the end of 2016 we asked members of the extended LSA community to tell us what they expect in 2017 for location-based marketing and media. We received a broad mix of predictions from over 50 industry professionals and compiled them into a free report. Below are the predictions submitted by Christopher Carfi, director of…… […]

Read more

Daily News: How Marketers Use Location Data, Targeting Devices vs. People, Measuring Mobile ROI

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Marketers Use Location Data for More Than Just Targeting (December 1, 2016) LSA Insider: “Ad targeting remains the most common use of location data, but a number of other popular uses of this data…… […]

Read more

Daily News: SMBs with Mobile Apps, Impact of Cross-Devices Ads, 100B Connected Devices Coming in 2025

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Data: 20% of SMBs Have a Mobile App, 27% Plan to Soon (April 14, 2016) LSA Insider: “While some SMBs may be finding value from apps, the investment might not be ideal for SMBs.”…… […]

Read more

Amazon Unveils New Virtual Assistant Devices: Tap & Echo Dot

Amazon.com has just introduced two additional voice-enabled hardware devices to complement its flagship Amazon Echo. With the expansion Amazon is more explicitly angling to be a player in the voice search/virtual assistant world as well as in the “smart home.” The device pictured above is the Echo Dot. Cheaper than Echo, it can do a…… […]

Read more

Local Search on Mobile Devices Is Pulling Away from the PC

Last week comScore released its “Digital Future in Focus” report. The document compiles and presents the company’s latest US internet statistics in a variety of areas, including search, mobile, social, video and e-commerce. Most of the data has been previously published. However comScore presented for the first time its estimat… ScreenwerkScreenwerk

Read more

More Connected Devices Means More Consumers Searching Online for Local Businesses

Even in a world where Google’s influence has turned the company into a verb, the number of consumers conducting online local searches is still growing.  According to BrightLocal’s 2014 Local Consumer Review Survey, “more people are searching for more types of businesses in 2014 versus 2013.” As you can see from the chart above, almost all… […]

Read more

The Impact of the Internet of Things on Consumer Devices

It goes by many different names. Some call it the Internet of Everything. Others say it’s the Object Internet or machine-to-machine communication. Most common is the title “Internet of Things” (IoT). By whatever name, the Internet of Things is set to change how people go about their day-to-day lives, and that’s no exaggeration. The IoT […]

Read more
Page 1 of 212