Posts Tagged Build

How to Build Your Personal Brand Online

How to Build Your Personal Brand Online

You know that building a comprehensive web … ReachLocal Blog

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4 Ways to Build a Presence for Your Business on Instagram

4 Ways to Build a Presence for Your Business on Instagram

Ins… ReachLocal Blog

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Should I Hire a Marketing Agency or Build Our Own In-House Team?

To ‘build’ or to ‘buy’, that is the question… Let’s review the pros and cons of each. Our research has shown that working with a digital marketing agency can be 33% more effective than hiring an in-house team of marketers, but let’s review and you can be the judge of what is best for your […]

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Street Culture: Trans-Atlantic Travel Helps Unacast’s Team Build Trust

Every month, one half of the company’s employees travel to visit the other half of the employees — the engineering team is located in Oslo, Norway and the commercial team is in New York City — as a culture-building activity, giving employees a chance to connect while in the same time zone. … Street Fight

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As Local’s Complexity Grows, What Does It Take to Build a Sustainable Agency Business?

“There are two paths for consultants or small agencies today,” writes David Mihm. “Either be a generalist who’s aware of all the major channels, and the kinds of businesses that are good fits for those channels, or develop an incredibly deep focus in a particular channel, and make a name for yourself as the go-to […]

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Unacast Raises $5 Million to Build Out Its Beacon Network

CEO Thomas Walle (who will be speaking at #SFSW16 in just three weeks) says the company will use the funding to develop more partnerships to build out its network of proximity companies so that it can use the aggregate data to “index the physical world.” … Street Fight

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Daily News: Ways to Build Digital Audiences, MapQuest Talks Company Culture, Content Marketing ROI

Here is today’s roundup of news related to local marketing and advertising, local media, technology, local commerce, consumer behavior and more. Building an Audience in a Fragmented, Noisy Digital Landscape (March 17, 2016) LSA Insider: “Yelp, Thumbtack, MapQuest, YP and others are utilizing innovative strategies to build a customer audience on… LSA Insider

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PlaceIQ Looking to Build a Role for Location Tech Into TV, OOH, and Even Direct Mail

Brands don’t want only to measure the persuasive powers of their mobile ads. They also want to know the efficacy of their TV, OOH, online, and even direct mail efforts, which is where PlaceIQ, with its freshly acquired $ 25 million, wants to deliver bigger results. … Street Fight

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Leveraging Testimonials to Build Brand Trust

I am fortunate to work with some tremendous clients. Clients that are marketing savvy and engaged. It’s part of what makes my job so enjoyable. Last week I had a client ask a great question about how to leverage testimonials and what their approach should be for incorporating it into their content. It’s great to […]

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Five Easy Ways to Build Your Social Media Following

It’s easy for celebs like Katy Perry and Eminem to attract social media fans—but if you’re running…… Yodle Company Blog

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